My name is Scott Brown, Rider #1051, though most people in the Hoka Hey Motorcycle Challenge family know me by my nickname, “SugarBear.” I’m 62 years old and call Katy, Texas, home. Riding has long been more than a hobby for me — it’s a test of endurance, faith, resilience, and personal growth. The Hoka Hey Motorcycle Challenge represents all of those things. It’s not just about miles; it’s about heart, grit, and the willingness to push beyond what you think your limits are.
I first rode in the 2022 Hoka Hey Motorcycle Challenge, where I completed approximately 6,000 of the 10,000 miles before medical issues forced me to withdraw. That experience, while humbling, strengthened my resolve. In 2024, I returned with unfinished business. Riding from Daytona Beach, Florida to Homer, Alaska, I completed 10,070 miles of back roads in 16 days. The journey tested every ounce of determination I had — physically, mentally, and spiritually — but crossing that finish line was one of the most rewarding accomplishments of my life. You can view my 2022 attempt and 2024 finish at my YouTube channel @Sugarbearsadventures.
Along the way in 2024, I met Jeff Mallory in Key West, Florida, during Hurricane Debby. What started as a chance meeting turned into a lifelong friendship. Jeff and I rode the remainder of the challenge together, discovering that we were not only compatible riders but also kindred spirits in how we approached the road and the adventure. While I plan to ride the 2026 challenge on my own, Hoka Hey has a way of bringing people together when you least expect it — so we’ll see what fate has in store.
I am returning in 2026 not only to challenge myself once again, but also to continue raising funds for the Alzheimer’s Association, a cause that is deeply important to me. Every mile represents perseverance, purpose, and commitment — to the road, to the challenge, and to making a difference. Hoka Hey is more than a ride; it’s a calling, and I’m ready to answer it once again.
Link to my Alzheimer's Donation Site: SugarBears Adventures - 2026 Long Distance Motorcycle Challenge
Hoka Hey!
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