Friday, May 30, 2014

It's True!!

Yes, you may have heard rumors and seen a news release that sounds unbelievable, but it’s true.  Everyone rides the 2014 Hoka Hey for free; no entry fee.  This is Hoka Hey’s way of saying thank you to all those who have supported the Hoka Hey Motorcycle Challenge over the past five years.   From Key West, Florida to Homer, Alaska through some of the most spectacular roads in North America.  Now, since there is no entry fee there are no prizes for completion; other than those prizes that can only be earned by doing.  Free or not this is still the most difficult challenge you will ever be a part of; long days and endless miles.  Sunny days, rain, hail, cold and dust… these will be your companions during this adventurous ride.
It is difficult to put into words what the Hoka Hey is all about.  Many have tried to explain it, but mere words do not suffice.  You have to ride it to understand.  You will learn things about yourself you never before knew.  The trials and emotions you bear during this experience can and will change your life.  Whether it changes your life to the better is your call and your call only.  But, to experience these you must accept The Challenge.  You cannot sit on the side lines and expect to understand.
Our desire is to have as many riders as can possibly be expected to come and join us in this once in a lifetime event.  Every race, every nationality, every creed will be represented, but only if you answer the call.
Go to and sign up for this epic event.  Never before has it been so affordable and never before has it been this close to your reach.  Don’t, after The Challenge departs Key West on July 20th, regret that you did not step forward.
Also, you will not want to miss the Hoka Hey event during Sturgis Bike Week (4-10 AUG) where the Hoka Hey Challenge will change hands to a new LLC; specific date and location to be announced so keep watch and plan accordingly.

Friday, May 23, 2014



Through the past 5 years, we have worked very hard to make the Hoka Hey Motorcycle Challenge the adventure of a lifetime.  But, we know that we couldn't have accomplished any of what we have without the support of those who believed in us.  So, in appreciation of our rider family, and supporters, we are offering to waive the 2014 entry fee and let EVERYBODY RIDE FOR FREE!  

The attached Press Release provides a bit more information about this recent development but, the long and the short of it is that we appreciate your loyalty and support and this is the best way we could think of to show it.

Only - it really is a lot more than just that...  No matter what format we've used through the years; the HHMC has most often been described as a deeply personal and life changing journey.  Fact is; with multiple in-house changes being implemented, this was an excellent way of introducing more people to the event and all that lies ahead.  We promise that this is only the first of many new directives, rewards and tokens of appreciation that we plan to share with our followers. In fact, we look forward to delivering more announcements, on developments made by the new Board of Directors once the 2014 event has been completed.  2015 and beyond looks really great from where we're sitting!!

Most of you know that the HHMC is not a race; it's a journey and a challenge for the individual participant. It bonds you to those you ride with and you become part of a family.  There will be no purse, no prizes at the end of this journey except for the ones you hold in your heart and the stories you'll share at the dining table for many years to come.  Honors will still be 
awarded in Homer to those four finishers that represent the values of the four directional colors and principles of the Lakota Way: Honor, Respect, Integrity and Compassion.  But, for everyone else, it is an opportunity to experience victory over the unknown and to triumph over the mediocrity.

Feel free to contact the Hoka Hey Motorcycle Challenge office at 605-890-0386 if you have any questions about the changes we've made, we will be happy to help.  In the mean time, we hope to see many of you at the starting line in Key West, Florida in July! 

Hoka Hey!